The word, Diadora, comes from the Greek, "dia-dora", which means “sharing gifts and honours". Sharing success, team spirit in competitive sporting activities, competition worthy of both team members and opponents, are some of the essential principles inherent in the Diadora trademark. Winning, is not an objective in itself, it is the heart of our company that we aim to bring to the fore as a global leader in the Sport, Lifestyle and Safety Market, by means of trade-marks established on enthusiasm, cutting edge style and technological innovation. Diadora is an Italian sports brand whose special collections are offered by Anna Pops.   ›››

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